my portfolio

Social Media + Launch Manager

VANESSA + XANDER MARIN (@VANESSAANDXANDER)

  • Oversaw and managed all social media campaigns on Instagram and TikTok, driving organic follower growth (14% on Instagram and 75% on TikTok over the last quarter). Monitored social media metrics and campaign performance, leveraging insights to optimize content strategies and drive continuous improvement.

  • Introduced and spearheaded the company’s ManyChat efforts, leveraging automated conversations in Instagram DMs to increase product sales, audience engagement, and generate qualified leads.

  • Supervised and mentored a team of two direct reports on the social media team, providing guidance and fostering professional growth.

Content Creator

@madibeumee

  • Created the popular series "Date Ideas That Aren't Just Dinner", which inspires couples to try new things together and showcase local businesses in and around the city. The series has generated millions of views on both TikTok and Instagram.

  • Collaborated with brands such as Lemonade Insurance, Cariloha, Sunwink, as well as venues in the city such as the Museum of Illusions.

8.7K+

43%

70%

21%

new york, ny

women

engagement rate

instagram followers

INSTAGRAM
followers

29K+

85%

85%

22%

united states

women

engagement rate

tiktok followers

TIKTOK
followers

UGC Creation

HUMM KOMBUCHA

Responsible for leveraging current trends and industry insights to engage and captivate target audiences. Developed and executed creative concepts, storyboards, and scripts for videos that aligned with client goals and brand identities.

UGC Creation

CORA

Responsible for leveraging current trends and industry insights to engage and captivate target audiences. Developed and executed creative concepts, storyboards, and scripts for videos that aligned with client goals and brand identities.

GET TO KNOW ME

Three years ago, I traded in my tap shoes for TikTok and I’ve never looked back.

Over the years, I've witnessed the missing piece in the business puzzle. Many have exceptional ideas and are in the process of building their brand but lack the essential systems and strategies to take it to the next level.

That's where I come in. My work goes beyond just offering strategies and ideas; I provide the practical tools and systems needed to turn those strategies into reality. I specialize in bridging the gap between creative vision and tangible success.

Madi here!

- DAVIDE FERRARI

Madi has continued to do a SUPERB job of helping me to distill my vision, identify my goals, and develop a strategy. Her easygoing personality and reasonable package rates make retaining her services a no-brainer.

Madi has helped me tremendously in bringing my business to the next level. 


- Caitlin McNeilage 

She was professional, kind, and has such an attention to detail! She really makes sure the client gets exactly the end result they want and I couldn't say enough good things about her. I highly recommend her services!!!

Madi went absolutely above and beyond when we worked together!


the reviews